Contact(s):
Jason Karpf
Metrocities Mortgage
(818) 742-3017
JKarpf@MetrocitiesMTG.com

Prudential CA/NV/TX and Metrocities Enter Marketing Services Agreement

Pleasanton, CA – June 25, 2008 – Prudential California/Nevada/Texas Realty has entered into a marketing services agreement with Metrocities Mortgage LLC, a leader in the residential mortgage lending market.  The agreement will provide home buyers with the convenience of in-house loan services at Prudential offices, and access to an extensive product selection, including government and state bond loans.  Prudential’s mortgage arm operates as The Home Loan Group.

“We are extremely excited about our affiliation with Metrocities and the synergy that it will bring us as a company,” said Ed Krafchow, president, Prudential CA/NV/TX.  “With Metrocities as our strategic partner, we will have the opportunity for a long-term relationship built on a shared commitment to meeting the highest standards of customer service excellence.”

Metrocities is nationally known as a leader in joint ventures with real estate companies. As a mortgage banker and broker, they have an extensive product selection and are experts in increasingly important government programs including FHA, Freddie Mac, Fannie Mae and state bond loans. They also offer private mortgage banking services with loan amounts up to $45 million.

“Metrocities is thrilled to partner with Prudential CA/NV/TX Realty, the 5th largest affiliate in the Prudential network nationwide,” said Anna Ruotolo, Metrocities’ Executive Vice President, Northwest Region. “We look forward to providing Prudential clients with a multitude of loan offerings that will cater to their unique needs and presenting a ‘one-stop shopping’ experience.”

Metrocities has an impressive track record in customer service, as shown by their "Heroic Customer ServiceSM" guarantee and three consecutive CustomerSAT ACE Awards for borrower satisfaction. A member of the Prospect Mortgage family of companies, Metrocities is backed by a multibillion dollar private equity fund.

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Prudential California/Nevada/Texas Realty
Founded in 1887 as Mason-McDuffie Real Estate and transitioning to the Prudential name in 1997, Prudential California Realty and its sister affiliations in Nevada and Texas are a leading innovator of real estate technology solutions to its agents and clients. Now the 8th largest national real estate brokerage, among those who offer settlement services, Prudential CA/NV/TX provides comprehensive real estate solutions when buying, selling and owning a home with more than 8,900 transactions and $4.4 billion in annual sales for 2007.  The company offers consumers full MLS access to home listings through its website www.PruRealty.com.  Part of the tri-state affiliation owned by David Cobo and Ed Krafchow that includes Prudential California Realty, Prudential Nevada Realty, Prudential Texas Properties and Prudential Texas Realty the organization cumulatively has more than 2,400 agents and in 57 offices. Prudential California Realty is an independently owned and operated member of the Prudential Real Estate Affiliates.

Metrocities Mortgage
Established in 1989, Metrocities Mortgage is ranked in the top 1 percent of residential mortgage lenders nationwide for closed loan volume. Headquartered in Sherman Oaks, California, Metrocities Mortgage has become a leading nationwide lender based on unique loan programs and successful joint ventures (affiliated business arrangements) with key real estate companies, credit unions, financial advisor/business management companies, builders and other affinity groups. Loan Officers have access to over 7,000 loan programs and proprietary search engine technology enabling them to find the best loan products for their clients. As America’s Best Relationship LenderSM, Metrocities Mortgage is renowned for its in-house lending expertise, wide selection of loan programs and Heroic Customer ServiceSM. To learn more, visit www.metrocitiesmtg.com.

Sterling Capital Partners
Sterling Capital Partners is an affiliate of Sterling Partners (“Sterling”), a private equity fund group with over $2.2 billion of capital under management. Founded in 1983, Sterling partners with superior management teams, invests in companies with strong business fundamentals and leverages the firm’s proprietary methodology for acceleration of growth. Sterling collaborates closely with entrepreneurs and business owners to achieve the growth standard in their industry. Sterling Capital Partners assumes controlling interests in middle-market companies through equity investments ranging from $15 million to over $100 million per company. Industries of focus include financial services, education, healthcare, business services, direct marketing, specialty manufacturing and distribution, and technology. (www.sterlingpartners.us)

Privacy Policy   State Licensing
Metrocities Mortgage, LLC, 15301 Ventura Blvd., Suite D300, Sherman Oaks, CA 91403, is a Delaware limited liability company licensed by the California Department of Corporations under CRMLA, #413-0266. This is not an offer for extension of credit or a commitment to lend.